Meaningful rewards that cardholders love
Boost consumer purchasing power and increase engagement with Upside’s “always on” personalized offers.


Easy integration for Marqeta-powered partners
Strategic partnerships simplify the way brands like yours can work with us. Because we partner with Marqeta, integrating Upside into your card experience is quick and easy.
Strengthen top-of wallet position & drive more transactions
7
personalized offers within
five miles of the typical user’s location
$250+
in cash back earned annually by frequent users
9
transactions per month
by multi-category users
Drive growth and boost sales
Deliver high-value rewards that drive engagement
Easy and meaningful cash back for consumers, increased transaction frequency for your card products. Upside is now integrated with Marqeta to enable seamless integration of our personalized promotions into your experiences.

Cash back for purchases consumers make every day
Upside’s digital marketplace delivers personalized promotions in high-frequency retail categories — fuel, convenience, grocery, and restaurant.
“Always on” promotions
Upside offers aren’t campaign-based — our promotions are always available. Each user receives personalized offers for all of our partner retailers, all the time.


Industry-leading rewards
Our best-in-class incremental measurement methodology allows us to offer higher cash-back amounts than other programs. Shoppers love how much they can earn on Upside.
Boost engagement with personalization
Upside drives repeat behavior because of the value and relevance of personalized offers. One-to-one, but fully scalable — that’s the Upside difference.

Consumers love earning cash back with Upside
“I love having Giant Eagle and GetGo offers on the Upside app.” — Christy, Upside user
“I hadn’t been to a Wendy’s in 15 years. Upside is the reason I went, and I’ve actually been back three times.” — Ronald, Upside user
“I’m so happy that Price Chopper is on Upside! Because of this, I’ve been shopping there primarily.” — Dawn, Upside user
“I drive past other stations to go to Circle K, only because of Upside. ” — Woody, Upside user
“When deciding between options, I choose restaurants on Upside.” — Stacy, Upside user
Trusted by 100,000 businesses
.png)














Exclusive insights from Upside
Learn more
Request more info from our team of experts and we’ll reach out to discuss your unique business needs.