Double spend from Sprouts Rewards members

Drive new customers, bigger baskets and win more share of wallet from health-conscious shoppers. 

Grow with Upside
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Win new health-conscious shoppers

Partnering with Upside can drive the equivalent of four stores’ worth of sales with
no upfront or operating costs. The future of growth in grocery has arrived.

 

Reach new health-minded customers

You’ve got big expansion plans — Upside makes customer acquisition simple and affordable. We can be a cost-effective way to drive foot traffic in new markets.

Win customers in new markets
Build a reliable loyalty pipeline

Build a reliable loyalty pipeline

Get more out of Sprouts Rewards. Upside complements your existing loyalty programming by funneling more new and lapsed customers into your ecosystem, driving sign-ups.

Maintain premium brand positioning

As a specialty grocery, Sprouts sets itself apart with premium, high-quality, healthy, fresh foods. To maintain growth, attracting health-conscious customers is crucial. Upside's offers help acquire these customers without lowering your brand's value.

Maintain premium brand positioning
only pay for performance

Only pay for performance

Upside doesn’t work like traditional paid media — we don’t charge for views, impressions, or clicks. We profit-share on new in-store transactions, only making money when you do.

 
 
 

How Upside works

Users discover, claim, and earn directly with the Upside app. The bonus for you is that there’s zero operational lift, with no upfront costs.

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By joining Upside, Sprouts can experience immediate impact

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Get started

Upside users have an appetite for healthy foods

  • “As a young mom, having this cash back option has saved us so much. Upside allows us to eat healthier with more homemade meals. — Tiana, Upside user”

  • “Upside provides an amazing incentive to shop fresh produce here over other grocery stores in the area. — Christie, Upside user”

  • “Upside’s offer persuaded me to visit. I found a good selection of produce and will be visiting once in a while now. — Andrey, Upside user”

  • “Upside helps me to buy more healthy options. — Janet, Upside user”

Upside & Sprouts Rewards:
Delivering more, together

See how Upside can be 100% complementary to your existing loyalty initiatives.

 

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Upside drives new shoppers to your stores

Upside’s personalized offers attract new customers and capture trips you’re missing today—driving foot traffic that you can convert with your unique offerings.

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Upside boosts 
Sprouts Rewards

Upside drives loyalty engagement by converting new shoppers into Sprouts Rewards members and increasing spend among existing members —boosting average monthly spend by $60.

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Data-backed partnership

Upside delivers valuable transaction data that empowers grocers to make smarter, data-driven decisions — plus, Sprouts retains full ownership of all customer data.

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No impact on budgets, just net revenue

Upside requires no trade funds or marketing budget— our incremental impact delivers net revenue directly to you through daily settlement.

Get in touch

Gain a competitive advantage and join our marketplace today. Get in touch with our team of grocery experts, and we’ll reach out to discuss your unique business needs.

Trusted by 100,000 businesses

“Upside’s offer engine does a tremendous job reaching and influencing new, secondary, and tertiary customers. The smart offers it generates perfectly complement our focus on driving MyPerks adoption and greater levels of customer personalization.”

Justin Weinstein, EVP Chief Strategy & Marketing Officer, Giant Eagle

Read more about Upside & Giant Eagle

Accelerate growth with profitable transactions

By joining Upside, Sprouts can see up to a 50% ROI — that’s $1.50 for every dollar spent on the platform — without changing anything about your business.