A profitable way to acquire new customers

Upside delivers new and lapsed customers directly to your pumps, with exclusive access in high-potential markets.

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We’re aligned to crush QT’s
strategic goals

Whether it’s selling gallons or driving food purchases,
Upside can help you do it profitably.

 

Drive incremental gallons

Capture untapped gallons from new and lapsed customers, while steering them away from competitors.

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Grow your loyal customer base

Nearly 40% of the new customers Upside delivers to QT will sign up for QT Pay organically. Once enrolled, they’ll spend 2X more when using both Upside and QT Pay.

Influence more 
QT Kitchens and 
c-store spend

Once new fuel customers pull in, maximize profit with 60% higher pump‑to‑store conversion.

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Proven success in your markets

MarketDial independently measured a 2% Upside-driven fuel volume lift in a top‑12 independent fuel chain.

Only pay for results

Our best-in-class methodology, validated by key industry players and third-party experts, ensures we only take credit for transactions that add to your bottom line.

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How Upside works

Users discover, claim, and earn directly with the Upside app.  For QuikTrip, there’s zero operational lift, with no upfront or minimum costs.

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The value of a multi-category marketplace

Upside’s marketplace brings together everyday spend categories like food and fuel. That multi-vertical mix of retailers helps to motivate users to choose an Upside partner just as they decide where to take their business.

 

70%

more transactions by multi-category Upside users compared to fuel-only users

80%

ROI — that’s $1.80 for every dollar spent on the program — for fuel.

Upside helps people decide where to fill their tanks

  • ““I drive by four or five closer stations to fill up at an Upside station.” — Rick, Upside user”

  • ““We’d be more inclined to get gas at a station that offered Upside cash back.” — Michelle, Upside user”

  • ““Since I downloaded the app, I only go to gas stations on Upside.” — Nate, Upside user”

  • ““If you want my business, join Upside.” — Patrick, Upside user”

Get in touch

Get in touch with our team of fuel experts, and we’ll reach out to discuss your unique business needs.

Upside can fill your pumps with drivers and your program with members.

Capture more Gallons. Keep more customers.

Upside builds loyalty by delivering new fuel customers who convert to QT Pay. Partnering means you only pay for the incremental gallons and loyal customers we drive


Let’s work together to create lasting connections and keep customers coming back

Learn how. Read the blog.

GetGo works with Upside to bring customers up the loyalty ladder

Trusted by 100,000 businesses

Business as usual, profit like never before

By partnering with Upside, QuikTrip can see up to a 80% ROI — that’s $1.80 back for each dollar you invest — without any upfront costs or changes to how you operate your business.

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