A profitable way to sell more gallons

Upside drove 1.5 billion incremental gallons in 2024. Just about half of your sites are still eligible — tap into our network before it’s too late.

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We’re aligned to crush QT’s
strategic goals

Whether it’s selling gallons or driving food purchases,
Upside can help you do it profitably.

Drive incremental gallons

Fill empty pumps with incremental gallons
from new and lapsed customers — steering them away from competitors like Costco and Sam’s Club.

Amplify QT Pay

Nearly 40% of the new customers Upside delivers to QT will sign up for QT Pay organically. Once enrolled, they’ll spend 2X more when using both Upside and QT Pay.

Influence more
QT Kitchens and
c-store purchases

Upside’s c-store offers drive a 60% increase in pump-to-store conversion. Getting more customers to buy food translates to real, incremental profit.

Personalize for profitable growth

Upside’s one-to-one promotions drive higher sales, increased retention, and more loyalty transactions — no margin-busting discounts needed.

Only pay for results

Our best-in-class methodology, validated by key industry players and third-party experts, ensures we only take credit for transactions that add to your bottom line.

How Upside works

Users discover, claim, and earn directly with the Upside app. For QuikTrip, there’s zero operational lift, with no upfront or minimum costs.

The value of a multi-category marketplace

Upside’s marketplace brings together everyday spend categories like food and fuel. That multi-vertical mix of retailers helps to motivate users to choose an Upside partner just as they decide where to take their business.

70^%

more transactions by multi-category Upside users compared to fuel-only users

80^%

ROI — that’s $1.80 for every dollar spent on the program — for fuel.

Upside helps people decide where to fill their tanks

““I drive by four or five closer stations to fill up at an Upside station.” — Rick, Upside user”
““We’d be more inclined to get gas at a station that offered Upside cash back.” — Michelle, Upside user”
““Since I downloaded the app, I only go to gas stations on Upside.” — Nate, Upside user”
““If you want my business, join Upside.” — Patrick, Upside user”

Get in touch

Get in touch with our team of fuel experts, and we’ll reach out to discuss your unique business needs.

Upside can fill your pumps with drivers and your program with members.

How Upside can help make QT Pay a success

The fuel industry’s loyalty landscape is evolving, with consumers often active in at least 3 programs.
Sign-ups are a great start but maintaining long-term engagement is the real challenge.

Let’s work together to create lasting connections and keep customers coming back

Learn how. Read the blog.

GetGo works with Upside to bring customers up the loyalty ladder

Trusted by 100,000 businesses

Business as usual, profit like never before

By partnering with Upside, QuikTrip can see up to a 80% ROI — that’s $1.80 back for each dollar you invest — without any upfront costs or changes to how you operate your business.