Convert undecided diners into LongHorn Steakhouse regulars, profitably

LongHorn Steakhouse wins on quality and operational excellence. Upside builds on that strength, driving new, measurable growth without broad discounts.

Grow with Upside
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Upside amplifies what makes LongHorn Steakhouse great

 

Win more guests, more often, with 1:1 personalization that attracts new diners away from the competition — without compromising price integrity or complicating operations.

 
 
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Reach on-the-fence diners when it matters

Diners frequently make last-minute decisions about where to eat among similar options. Upside’s targeted, personalized cash-back offers guide those undecided occasions toward LongHorn Steakhouse.

Win new visits without mass discounting

Menu prices don’t have to change. Upside simply layers on personalized, cash-back offers that reach the right guests at the right time, driving profitable behavior change.

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Kickstart growth for new locations

As new LongHorn Steakhouse locations launch every year, Upside can support efficient local activation by building awareness and driving first visits faster. Our precise, localized offers are a low-lift, high-impact way to accelerate store ramp-up from day one.

No changes to staffing or operations

Upside works within your existing tech stack. If you have empty tables, we fill them while your teams stay focused on what matters most: delivering a great guest experience.

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Only pay for performance

Upside’s offers are always margin-bound and profitable. You only pay when we deliver a verified new transaction, maintaining Darden’s disciplined approach to promotional investment. A transparent dashboard gives your teams clear visibility into performance, transactions, and user level insights.

Grow with Upside

By joining Upside, LongHorn Steakhouse can see immediate impact

3x

New or infrequent

+75%

 ROI on incremental net profit

2X

Increase in monthly visit frequency and spend

Ready to learn more?

Fill out the form and set up some time to speak to a member of the Upside team.

Request a demo

How Upside works

Users discover, claim, and earn directly with the Upside app. The bonus for LongHorn Steakhouse is that there’s zero operational lift, with no upfront or minimum costs.

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Upside users in your markets want to see you on Upside

  • “I find myself going to new restaurants because of Upside, and choosing restaurants that have Upside over those that don’t.”

    — Andrew, real Upside user

  • “When deciding where to go to dinner, looking at the app and seeing the cash back is a pretty convincing incentive.”

    — Shawn, real Upside user

  • “Especially with higher prices, it’s nice to be able to get cash back with Upside. That helps incentivize us to go out to eat more often.”

    — Matthew, real Upside user

Trusted by 100,000 businesses

Win more customers, block your competition

When you join our marketplace, your competitors can’t. LongHorn Steakhouse has an exclusive opportunity to block nearby steak dinners in overlapping trade areas. That means when Upside users open the app, they’ll only see LongHorn Steakhouse. 


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Get in touch

Waiting to join the platform means that you’re leaving money on the table. Request more info from our team of restaurant experts, and we’ll reach out to discuss your unique business needs.
*Images sourced from www.longhornsteakhouse.com