Grow your revenue without growing your footprint

Upside’s personalized offers are an efficient, sustainable way to increase trip frequency and grow market share.

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More visits. Bigger baskets.
No operational changes.

Upside’s digital marketplace helps grocers reach new and infrequent customers. We complement your existing strategies to get shoppers to visit 3x more often and spend 4x more per trip.

Win new and infrequent customers

Smart & Final's no-subscription model sets you apart. Upside adds value by reaching untapped shoppers and driving repeat visits, boosting same-store sales.

Block your competitors

Big box competitors like Costco and Sam’s Club are growing their market share in your top markets. Upside can help you gain an edge, making you the first choice for more shoppers.

Protect your margins

Different than static discounts, Upside’s personalized offers ensure that each customer gets the promotion that's exactly right for them. Both your customers and bottom line will thank you.
 

A fresh approach to growth

No new store openings in 2025? No problem! With Upside there are no upfront costs, no overhead, no operational lift — just real, incremental profit. The future of growth in grocery has arrived.

Only pay for performance

Our profit-sharing model means you’re only charged on new, in-store transactions. We only make money when you do, so our efforts are aligned.

How Upside works

Users discover, claim, earn, and pay directly with the Upside app.
Drive more shoppers into your store with zero operational lift and no upfront costs.

By joining Upside, you can experience immediate impact:

Get in touch

Get in touch with our team of grocery experts, and we’ll reach out to discuss your unique business needs.

West Coast shoppers want to see your stores on Upside

“I would consider buying more at your store if you were on Upside.”
“I will go out of my way to shop at grocery stores with Upside’s cash back offers.”
“I would be more likely to shop in your store if you offered Upside cash back.”

“With Upside, we’ve been able to capture new visits from customers that perhaps didn’t have us on their radar. But because of the personalized offers that they’re getting, we are now part of their consideration set.”

Adam Salgado, Chief Marketing Officer, Heritage Grocers Group

A new way to expand in grocery

Cardenas, a Heritage Grocers Group brand in Greater Los Angeles, has seen an 87% increase in spend across all customer segments. Watch its leadership team discuss why they value Upside’s partnership.